A holistic approach to successfully navigate your cloud journey
CPG industry leader shares his thoughts on doing business in a digital world.
Data is only the first step. It’s what you do with it that will power your digital initiatives.
Mindtree commissioned study recommends balancing of technology and human assistance to address widely diverse shopper comfort levels with automation.
Rethinking your strategies to know, engage, sell and retain your customers
Capturing and reflecting the customer journey
Learn how cataloged user experiences and experience segments, refined through data-driven feedback, can create a powerful hybrid UX offering.
After lagging behind, Google Cloud Platform becomes a cloud contender with SAP HANA integration.
To become a cloud-first company, you need a smart migration strategy—and the right people to get you there.
Mindtree’s new big data analytics platform Decision Moments takes enterprise big data solutions to the next level. Learn more about what it can do.
Learn how these companies took their cloud strategy to the next level with Mindtree.
The right partner can guide an effective cloud transformation to make your business future-ready.
Booking chatbots can help companies meet the expectations of today’s connected traveler.
From self-service apps to pay-as-you-go policies, digital innovation offers new opportunities for insurers.
Digital transformation in 2017: three must-haves for success from the partner of digital transformation at Zinnov
Mindtree explores the most anticipated digital trends with Praveen Bhadada.
CPG enterprises need data integration, intelligence and analytics to enhance profitability.
Take a peek at the technologies worth watching in the coming year.
Perspectives and predictions for the new year from an industry thought leader.
A data management platform is essential for getting personalization right.
A well-executed digital initiative can meet the diverse needs of your workforce.
Retailers and airlines use beacons to offer personalized service—hotels should follow suit.
To gain customer loyalty, be transparent about how you collect, use and manage their data.
What to know and what to avoid during your cloud migration journey.
Learn how to meet the expectations of an evolving workforce.
B2B buyers are driving businesses to deliver personalized experiences.
Which of these four digital trends provides the most promise for enterprises?
Financial services companies stand to gain from gamification. Find out why.
Digitally transforming your hospitality brand to thrive in the experience economy.
Digital initiatives are still crucial for businesses that want to thrive in the current economy.
Design thinking is a key enabler for digital innovation and business transformation.
Product design must extend beyond the shelf to reach savvy mobile shoppers.
The right CEP will start your company on the path to digital transformation.
Discussions and debate about the latest trends in personalization.
The journey to faster development and greater efficiency starts with an essential choice.
Improve speed, collaboration and execution with a proven customer engagement platform.
Data management platforms (DMPs) are not new to digital marketing. Learn how they're expanding personalized marketing and enterprise capabilities.
In the new world of marketing, the most successful players have morphed from filling the funnel to carrying on sustained conversations with customers.
Conversation bots elevate your customer service, but that's not all. Learn what else they can do when implemented properly.
Take a peek at the details behind the decision science platform that can help your business harness the potential of big data.
Abandon the cold-call strategy to engage your leads more efficiently and effectively.
Personalized interaction with the speed and immediacy of a digital just-in-time interaction.
Personalized marketing based on data has become critically important in digital marketing. Discover how machine learning can boost personalization initiatives.
Marketing automation takes customer engagement to the next level.
Key drivers and enablers for organizations undergoing a digital transformation to achieve competitive advantage in the modern marketplace
Online banking has seen widespread adoption by banking customers. Learn how conversation apps take customer service to the next level.
How do travel & hospitality organizations seamlessly service the connected traveler throughout the entire buying lifecycle?
Stories and discussions on shaping personalization initiatives in consumer goods industry
Insights to how large brands, like Target and Walmart, are employing omnichannel strategies to stay relevant in a mobile-first world.
A roadmap, implementation strategy and success pillars for data-driven decision making
Insights into how to use data to build an intimate view of the customer is critical to get personal
APIs are crucial for modern businesses to be digitally nimble without going “all in” by dismantling their legacy systems first
Are you measuring the right factors to keep your digital initiative on track? Hint: Start small.
Scrum masters can impair projects by doing too little or too much for their teams. For the best results, learn to lead and serve at the same time.
In this real-life example, see how a distributed Agile team successfully coordinates a dual-shore project.
By using advanced analytics to anticipate and respond to buyer preferences, companies can drive higher conversion.
Learn why collaboration between creative and technology partners is essential to digital success.
The four most common obstacles to digital success—and how to overcome them.
Learn why embracing an API-first approach is the key to getting ahead in the digital economy.
Discover the three key aspects of personalization that travel suppliers can use to engage and retain customers.
Break through the barriers to digital transformation by answering these queries.
Automation, location, interaction and personalization—take a closer look at the top trends to follow this year.
Mindtree CMO Paul Gottsegen and others offer their take on why marketing to Generation Z requires rethinking the rules of engagement.